Assimilation of Business Intelligence (BI) and Big Data Analytics (BDA) Towards Establishing Organizational Strategic Performance Management Diagnostics Framework: A Case Study
Mailasan Jayakrishnan, Abdul Karim Mohamad, Mokhtar Mohd Yusof
Journal of Digital Information Management, Vol. 16, No. 1, 2018.
DOI: https://doi.org/10.6025/jdim/2018/16/1/22-32
Link: http://dline.info/fpaper/jdim/v16i1/jdimv16i1_3.pdf
Abstract:
In this research paper, we had observed
and proposed the characteristic of Big Data Analytics
(BDA) and Business Intelligence (BI) in observing the
voluminous picture of organizational strategic performance
management diagnostics framework. In our study, we are
interested in handling BDA and BI as a dynamic research
that had enabled organizations to invade and generate
greater knowledge formation and decision-making. Our
research goal is to advance a real world understanding of
emerging knowledge derived from organizing big data scenarios
and BI framework development. In order, to overcome
the ambiguity scenarios of BDA, we propose a framework
that involve the present BDA and BI stages with
their analytic features in designing the organizational strategic
performance management framework. The outcome
will be a design of a typical strategic performance management
application - the organizational strategic diagnostic
dashboard.