Journal of Information Security Research Vincent Alimi 4 3 2013 http://www.dline.info/jisr/fulltext/v4n3/4.pdf The Trusted Service Manager is a key actor in the Near Field Communication technology ecosystem. It is responsible for the management of secure elements and/or applications life cycle on behalf of Issuers, Mobile Network Operators and Service Providers. The Issuer is the actor owning the keys of the secure element present in an NFC-enabled equipment. Some of them such as personal computer, laptop, or tablet manufacturers can see the key management process as a barrier to the integration of the NFC technology. We propose a novel scheme for on-demand distribution of secure element keys. This scheme allows to subcontract the business and technical key management processes to a trusted third party that will distribute on-demand the keys to accredited TSMs.