The Dilemma and Analysis of Ideological and Political Education in Short Online Videos under Big Data Mining Algorithm
Jian Qin, Jiajing Li
Journal of Multimedia Processing and Technologies, Vol. 15, No. 2, 2024.
DOI: https://doi.org/10.6025/jmpt/2024/15/2/72-78
Link: https://www.dline.info/jmpt/fulltext/v15n2/jmptv15n2_3.pdf
Abstract:
With the development of technology, short online videos have rapidly grown and become an effective means of promoting socialist core values. However, due to their unique advantages, some issues limit promoting socialist core values. Therefore, we explore this issue by using big data mining technology. Through systematic data mining and analysis, we find various problems with the current ideological and political content. Hence, we propose measures to address these issues, such as strict content review and supervision, improvement of recommendation mechanisms, and enhancing usersâ€™ civility awareness. These measures will serve as important guidance for ideological and political propaganda in short online videos.